As NEP UK client business manager John Bullen sees it, “the amount of interest in [immersive audio] has been growing for some time” and there is a very reasonable chance that 2020 will prove to be a milestone year for NGA (Next Generation Audio): “A lot of people are giving very careful thought to how they might deliver immersive audio, and for what types of content.”
Merging Ovation-Anubis
It’s probable that many broadcasters will be taking at least some of their cues in response to the popularity of this summer’s Olympic Games coverage. In late 2019, it was confirmed that all audio at the Games would be produced using 16 audio channels, with broadcasters able to subscribe to channel layouts from stereo up to 5.1.4 with extra audio objects. Olympic Broadcast Services has underlined the need to be format-agnostic, so broadcasters will have the opportunity to deliver immersive services using the two dominant formats: Dolby Atmos and MPEG-H 3D Audio.
https://www.ibc.org/create-and-prod...-gear-up-for-an-immersive-future/5407.article
Merging Ovation-Anubis
It’s probable that many broadcasters will be taking at least some of their cues in response to the popularity of this summer’s Olympic Games coverage. In late 2019, it was confirmed that all audio at the Games would be produced using 16 audio channels, with broadcasters able to subscribe to channel layouts from stereo up to 5.1.4 with extra audio objects. Olympic Broadcast Services has underlined the need to be format-agnostic, so broadcasters will have the opportunity to deliver immersive services using the two dominant formats: Dolby Atmos and MPEG-H 3D Audio.
https://www.ibc.org/create-and-prod...-gear-up-for-an-immersive-future/5407.article
